Your product’s label is often the first thing a customer sees — it needs to capture attention, tell your story, and reflect the quality behind what’s inside. I specialise in designing wine labels and packaging that stand out, communicate your brand’s personality, and feel unmistakably yours.
With years of experience working with wineries in the Barossa and Clare Valleys, I understand the unique challenges and opportunities in the wine industry. From boutique labels to full-range packaging systems, I craft designs that are professional, cohesive, and memorable — ensuring your brand is seen and remembered by the right audience.
Whether you’re launching a new wine, refreshing an existing range, or looking for a complete packaging solution, I create thoughtful, strategy-driven designs that help your products shine on shelf, online, and in the hands of your customers.
PACKAGING DESIGN
SINGLE LABEL DESIGN
Perfect for one product that needs a standout label ready for print. I focus on crafting a design that captures your product’s story, personality, and key selling points, making sure it looks polished, professional, and memorable from the first glance. Ideal for boutique releases or a new product launch.
COMPLETE RANGE DESIGN
Designed for multiple products or variants that need to feel connected yet distinct. I create a cohesive visual system across your range so each product works individually while reinforcing your overall brand. This approach ensures consistency, strengthens brand recognition, and helps your range stand out on shelves or online.
FULL PACKAGING SYSTEM
A complete solution for brands looking to elevate every aspect of their packaging. This includes labels, carton packaging, and supporting collateral, all crafted as a unified system that reflects your brand’s identity, values, and story. Perfect for businesses scaling up or rebranding, ensuring every touchpoint, from product to point of sale, feels consistent, professional, and impactful.