Masa approached me to create a fresh brand identity that put connection at the heart of their business. Together, we developed the tagline “Powering Success with Connections” to capture their mission of building meaningful relationships.

I crafted a versatile, modern visual identity system that reflected their values and resonated with their audience. Every element, from logos and colour palette to typography and supporting graphics, was designed to communicate trust, collaboration, and inclusivity, ensuring Moridale’s brand stood out across digital and print touchpoints.