Kingsford The Barossa is a landmark homestead with a rich history and a deep sense of place. As part of its transformation into a luxury destination, I was engaged to refresh and refine the existing logo and evolve the identity into a more contemporary, sophisticated brand system.

The updated logo retains the character and heritage of the original mark, while introducing cleaner lines, refined typography, and a stronger sense of elegance. II followed with brand guidelines and a signage system that ensures the identity is consistently expressed across the entire property.

This project was particularly meaningful, having had the privilege of experiencing the homestead firsthand during its redevelopment. The new identity honours the estate’s legacy while supporting its new chapter as a place of quiet luxury, history, and Barossa warmth.