HG Ag is a modern agricultural consultancy dedicated to supporting sheep producers through practical advice, technical expertise and genuine collaboration. The brief was to develop a visual identity that reflected Hannah's approachable and trustworthy nature while positioning HG Ag as a respected and knowledgeable voice within the Australian sheep industry.

The visual identity draws inspiration from the relationship between sheep, agriculture and growth, creating a distinctive brand that feels both professional and accessible. A thoughtfully crafted logo, inspired by the connection between livestock and the natural environment, is supported by an earthy colour palette influenced by the landscapes of the Eyre Peninsula and clean, confident typography. The result is a timeless and versatile identity that reflects integrity, partnership and a genuine commitment to helping producers achieve long-term success.