To support Aaron Bain Racing’s commitment to developing emerging talent, I created a complementary brand mark for Australia’s Next Gen of Racing. Designed to sit seamlessly alongside the ABR identity, this mark uses modern typography and dynamic forms to capture the energy, ambition, and forward momentum of the program.

The design reflects the initiative’s focus on opportunity, growth, and the future of the racing industry, while still feeling connected to ABR’s established visual style. This complementary mark is used across merchandise, social media, ownership materials, and promotional content, helping to build recognition and give the program a clear, professional presence within the broader ABR brand system.